Sustainability is one of the hot topics in e-commerce. Besides the product itself, sustainable packaging is the most visible aspect of greener e-commerce. It is the customer’s initial physical touchpoint with the product and is now often considered an extension of the product itself. In the meantime, more and more online shoppers are sensitive to that matter when selecting their product and brand. And they will remember that experience.
Since peak season is the most important time of the year for online retailers, you want to maximize your potential by aligning your offer with sustainable e-commerce matters. In this blog, discover how sustainable packaging is important for the e-commerce industry and how it helps you during the peak season.